Exterior takeovers

IT'S MORE REWARDING

To generate excitement and drive awareness for the Customized Cash Rewards Card, we created bespoke, innovative exterior takeovers at select Bank of America Financial Centers in New York and Philadelphia. The exterior windows featured a large 3% paired with different rewards categories such as dining and online shopping, bringing awareness to passersby that they can earn more cash back on their everyday spending. 

Abbey Levinson (CW), Shawn Darst (ACD), Kimberly Hansen (CD)